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Service Management Principles for Hospitality & Tourism in the Age of Digital Technology 4th edition
Jay Kandampully
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Service Management Principles for Hospitality & Tourism in the Age of Digital Technology 4th edition
Jay Kandampully
Guides managers to see hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers' needs. Demonstrates how service organizations can capitalize on, or are impacted by, technological and social changes such as the sharing economy, social media, mobile technologies and more.
392 pages
| Medie | Bøger Paperback Bog (Bog med blødt omslag og limet ryg) |
| Udgivet | 30. april 2024 |
| ISBN13 | 9781915097705 |
| Forlag | Goodfellow Publishers Limited |
| Antal sider | 392 |
| Mål | 188 × 244 × 25 mm · 758 g |
| Sprog | Engelsk |
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