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Studying Healthcare from a Marketing Perspective - Foundations and Trends (R) in Marketing
Dawn Iacobucci
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Studying Healthcare from a Marketing Perspective - Foundations and Trends (R) in Marketing
Dawn Iacobucci
Reflects on issues where marketers could have greater impact and use their potential roles to further improve health care. This monograph is intended to be practical and useful, and with all suggestions and recommendations deriving from solid theory.
84 pages
| Medie | Bøger Paperback Bog (Bog med blødt omslag og limet ryg) |
| Udgivet | 20. januar 2022 |
| ISBN13 | 9781680839180 |
| Forlag | now publishers Inc |
| Antal sider | 84 |
| Mål | 156 × 234 × 4 mm · 132 g |
| Sprog | Engelsk |
