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Bringing Loyalty To Life: How to earn, build and leverage enduring customer loyalty
Richard Beattie
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Bringing Loyalty To Life: How to earn, build and leverage enduring customer loyalty
Richard Beattie
After more than 30 years in the retail loyalty business Richard Beattie, founder and chairman of the world-leading, pioneering loyalty giant TCC, shares 50 essential lessons about shopper behaviour, delivering key insights into how to create successful customer loyalty programs in an ever-changing retail landscape.
224 pages
| Medie | Bøger Hardcover bog (Bog med hård ryg og stift omslag) |
| Udgivet | 8. juni 2023 |
| ISBN13 | 9781915483201 |
| Forlag | Right Book Press |
| Antal sider | 224 |
| Mål | 242 × 164 × 24 mm · 638 g |
| Sprog | Engelsk |
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