The Direct to Consumer Playbook: The Stories and Strategies of the Brands that Wrote the DTC Rules - Mike Stevens - Bøger - Kogan Page Ltd - 9781398605428 - 3. maj 2022
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The Direct to Consumer Playbook: The Stories and Strategies of the Brands that Wrote the DTC Rules

Mike Stevens

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The Direct to Consumer Playbook: The Stories and Strategies of the Brands that Wrote the DTC Rules

Discover how any brand can drive a winning direct to consumer strategy, irrespective of market segments, with insight and lessons from the global companies who have made their DTC business a success.


288 pages

Medie Bøger     Paperback Bog   (Bog med blødt omslag og limet ryg)
Udgivet 3. maj 2022
ISBN13 9781398605428
Forlag Kogan Page Ltd
Antal sider 224
Mål 234 × 156 × 17 mm   ·   356 g
Sprog Engelsk  

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