Fortæl dine venner om denne vare:
Winning At Innovation: The A-to-F Model
Philip Kotler
Pris
Kč 1.303
Bestilles fra fjernlager
Forventes klar til forsendelse 26. jun. - 3. jul.
Tilføj til din iMusic ønskeseddel
Findes også som:
Winning At Innovation: The A-to-F Model
Philip Kotler
Innovation is a responsibility normally assigned to R&D departments but this is not enough. Companies need a systematic framework so innovation can occur at different levels of the organization. The world's leading expert in marketing and innovation Philip Kotler, and Fernando Trias de Bes together present a revolutionary model for innovation.
288 pages, 48 figures, 29 tables, 5 diagrames
| Medie | Bøger Paperback Bog (Bog med blødt omslag og limet ryg) |
| Udgivet | 13. januar 2015 |
| ISBN13 | 9781137479174 |
| Forlag | Palgrave Macmillan |
| Antal sider | 272 |
| Mål | 233 × 157 × 14 mm · 452 g |
Vis alle
![Cover for Philip Kotler · An Instructor's Manual to H2H Marketing Case Studies: Teach Human-to-Human Marketing Effectively - Springer Business Cases (Hardcover bog) [1st ed. 2024 edition] (2024)](https://imusic.b-cdn.net/images/item/original/040/9783031490040.jpg?philip-kotler-2024-an-instructor-s-manual-to-h2h-marketing-case-studies-teach-human-to-human-marketing-effectively-springer-business-cases-hardcover-bog&class=scaled&v=1722588302)