Monetizing Innovation: How Smart Companies Design the Product Around the Price - Madhavan Ramanujam - Bøger - John Wiley & Sons Inc - 9781119240860 - 3. juni 2016
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Monetizing Innovation: How Smart Companies Design the Product Around the Price

Madhavan Ramanujam

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Monetizing Innovation: How Smart Companies Design the Product Around the Price

Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to innovate to survive. But successful innovation measured in dollars and cents is a very hard target to hit.


256 pages

Medie Bøger     Hardcover bog   (Bog med hård ryg og stift omslag)
Udgivet 3. juni 2016
ISBN13 9781119240860
Forlag John Wiley & Sons Inc
Antal sider 256
Mål 236 × 163 × 22 mm   ·   514 g
Sprog Engelsk  

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