Breaking into New Markets: Emerging Lessons for Export Diversification

Marc Notes: Includes bibliographical references and index. Table of Contents: Foreword -- Preface -- Contributors -- Abbreviations -- Executive Summary -- 1. Breaking Into New Markets: Overview / Paul Brenton, Richard Newfarmer, William Shaw, Peter Walkenhorst -- Part I. Does Diversification Matter? -- 2. Trade Structure and Growth / Daniel Lederman, William F. Maloney -- 3. Export Diversification and Economic Growth / Heiko Hesse -- 4. Exposure to External Shocks and the Geographical Diversification of Exports / Marc Bacchetta, Marion Jansen, Carolina Lennon, Roberta Piermartini -- 5. Diversification, Innovation, and Imitation of the Global Technological Frontier / Bailey Klinger, Daniel Lederman -- 6. Watching More than the Discovery Channel to Diversify Exports / Paul Brenton, Richard Newfarmer -- Part II. Policies: Lessons From Experience -- 7. The Life and Death of Trade Flows: Understanding the Survival Rates of Developing-Country Exporters / Paul Brenton, Martha Denisse Pierola, Erik von Uexk&uumlet;ll -- 8. Promoting New Exports: Experience from the Middle East and North Africa / Claudia Nassif -- 9. Exporting Services / Aaditya Mattoo -- 10. Tourism as a Strategy to Diversify Exports: Lessons from Mauritius / Olivier Cattaneo -- 11. Fostering Productive Diversification through Tourism / Iza Lejarraga, Peter Walkenhorst -- 12. Export Promotion Agencies: Strategies and Impacts / Daniel Lederman, Marcelo Olarreaga, Lucy Payton -- 13. Special Economic Zones and Economic Diversification: Some Evidence from South Asia / Aradhna Aggarwal, Mombert Hoppe, Peter Walkenhorst -- 14. Infrastructure and Diversifying through Better Products / Torfinn Harding -- Index. Publisher Marketing: International trade in 2009 is projected to contract for the first time since 1982. As a result, export diversifi cation has gained new urgency as one way of using exports to recover lost growth momentum. Moreover, diversifi cation is central to reducing income volatility and sustaining high growth rates, which are especially important for countries with large populations living in poverty. In the 1950s, countries became concerned that their dependence on primary products would lead to steady falls in the purchasing power of primary exports and thus slow growth. A major policy objective of developing countries since that time has been to diversify out of primary products into manufactures. Although some nations have been at least partially successful, many low-income countries remain dependent on a narrow range of primary products. 'Breaking Into New Markets' argues for a comprehensive view of diversifi cation. It explores new thinking and evidence about export diversifi cation and elaborates on policies for its promotion. These policies span tariffs and taxes, services, and government activities to help fi rms take advantage of global opportunities. The book is a compilation of chapters written as short, policy-focused pieces. Many digest longer, more academic papers in an effort to make the information accessible to a larger policy and nontechnical audience. In that sense, the book is a policy primer on what export diversifi cation can and cannot do for growth and how to make diversifi cation happen. Intelligently designed policies that effi ciently address the obstacles to export growth are critical for overall economic growth and poverty reduction. This book offers insights useful to policy makers and practitioners as they embark on efforts to design new programs of competitiveness in their trade strategies. Review Citations: Reference and Research Bk News 08/01/2009 pg. 116 (EAN 9780821376379, Paperback) Contributor Bio:  Shaw, William Introduction by William Shaw, author of 'Westsiders', 'Travellers' & 'Spying in Guru Land'Contributor Bio:  Walkenhorst, Peter Walkenhorst is a director of the Philanthropy and Foundations division of the Bertelsmann Foundation.