Fortæl dine venner om denne vare:
Marketing Value Metrics: A New Metrics Model to Measure Marketing Effectiveness 2 Revised edition
Malcolm McDonald
Pris
HK$ 391,25
Bestilles fra fjernlager
Forventes klar til forsendelse 8. - 13. maj.
Tilføj til din iMusic ønskeseddel
Marketing Value Metrics: A New Metrics Model to Measure Marketing Effectiveness 2 Revised edition
Malcolm McDonald
Measure marketing effectiveness, align marketing activities with corporate strategy and deliver accountability with this metrics model developed at the renowned Cranfield School of Management.
328 pages
| Medie | Bøger Paperback Bog (Bog med blødt omslag og limet ryg) |
| Udgivet | 3. oktober 2014 |
| ISBN13 | 9780749468972 |
| Forlag | Kogan Page Ltd |
| Antal sider | 328 |
| Mål | 170 × 241 × 19 mm · 576 g |
| Sprog | Engelsk |
Vis alle
Mere med Malcolm McDonald
![Cover for Malcolm McDonald · Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy (Paperback Bog) [2 Revised edition] (2016)](https://imusic.b-cdn.net/images/item/original/216/9780749478216.jpg?malcolm-mcdonald-2016-malcolm-mcdonald-on-marketing-planning-understanding-marketing-plans-and-strategy-paperback-bog&class=scaled&v=1481620101)
Se alt med Malcolm McDonald ( f.eks. Paperback Bog , Hardcover bog og Bog )