Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them - Peter Shankman - Bøger - John Wiley & Sons Inc - 9780470043929 - 2. januar 2007
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Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them

Peter Shankman

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Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them

This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time-explaining why some work and others don't.


212 pages, Illustrations

Medie Bøger     Paperback Bog   (Bog med blødt omslag og limet ryg)
Udgivet 2. januar 2007
ISBN13 9780470043929
Forlag John Wiley & Sons Inc
Antal sider 224
Mål 154 × 231 × 17 mm   ·   366 g
Sprog Engelsk  

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