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An Introduction to Franchising
Webber, Robert (De Montfort University, Leicester)
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An Introduction to Franchising
Webber, Robert (De Montfort University, Leicester)
A practical, applied textbook offering introduction to the world of franchising from the perspectives of both the franchisor and franchisee. clear . It is a unique text for use by students studying franchising, or by students or practitioners interested in buying a franchise or in franchising their business model.
288 pages, 26 black & white line drawings
| Medie | Bøger Paperback Bog (Bog med blødt omslag og limet ryg) |
| Udgivet | 10. december 2012 |
| ISBN13 | 9780230361645 |
| Forlag | Bloomsbury Publishing PLC |
| Antal sider | 288 |
| Mål | 159 × 231 × 16 mm · 439 g |